As a leading official sponsor of the inaugural Manchester International Festival, Bruntwood commissioned Suburb to develop a bold campaign style in keeping with MIF's own brand guidelines.The central theme for the campaign was the message 'Your Festival' which we introduced to communicate more directly with the Manchester public. It also provided a strong typographical element to the design, upon which we could build a bold campaign style for the festival. This was implemented across all publicity material from printed invitations and programmes to hoardings, window vinyls, banners and building wraps.